Private Wine Tours in Italy

Private, Chauffeured Wine Journeys Across Italy’s Finest Regions

Italy Wine Tours

Introducing Our Wine Tours in Italy

Here at Cellar Tours, we have been operating our luxury, private Mercedes chauffeured wine-tasting tours of Italy for more than 20 years, and this is perhaps our most popular destination, especially with our repeat clientele. We work from the top to the bottom of the country, as well as its beautiful wine islands of Sicily and Sardinia. Tuscany, Piedmont, and Veneto are home to some of Italy’s most cherished collector wines like Brunello, Barolo, Barbaresco, and Amarone. And beyond these gorgeous wine regions, we also love to show our guests other lesser-known Italian wine-producing areas, such as Umbria, Trentino and the Dolomites, Puglia, and Friuli. Not to mention the spectacular lakes of Northern Italy, surrounded by vineyards in almost every direction.

Each and every trip we organize for our clients in Italy is private and 100% tailor-made. The itinerary is designed just for you, based on your preferences, which are communicated to us through a detailed, personalized questionnaire that we use to refine it until we have your perfect travel plan. You tell us your main interests, be they art, cooking, culture, history, spa time, shopping, coastal experiences, etc. And also what type of wine lover you are (novice, collector, expert, etc.), so we can tailor your VIP wine tours to your level of interest and expertise.

You tell us the level of activity you would like (or not), your mobility range (including any limitations), and when your flight arrives we will sweep you away on a completely stress-free vacation in Italy, with your utmost comfort in mind. You will have your own private chauffeur and white-glove service throughout the luxury wine journey. Stay in wonderful, historic palaces, villas, and mansions. Experience mouthwatering regional Italian cuisine at elegant fine dining venues as well as charmingly traditional trattorias. And of course, taste the best wines that Italy has to offer on our tours.

While the possibilities are endless, here are some sample programs to show you some suggested itineraries in Italian wine country. Many of these regions can be combined and the trip extended to your preferred length of time.

Get in touch for more information and let’s start planning your Italian wine adventure.

Signature journeys

Featured Private Wine Tours in Italy

Private, chauffeured journeys through Italy's finest wine regions.

Where in Italy? All Italy 40 results
Where in Italy?

Short Private Food & Wine Tours in Italy

Vineyard Retreats: Exquisite Day Tours

Private full-day excursions, with timings tailored around sightseeing, tastings and lunch.

Photo of Simona Piccinelli

Personal planning

Meet Your Tour Planner

Sales Director

Born in Brescia, in the heart of Franciacorta wine country, Simona brings first-hand knowledge of Italy and its wine culture to every journey she plans. She regularly travels through Italy’s wine regions, visiting wineries and hotels, meeting local guides and restaurant partners, scouting new destinations and experiences, and reviewing feedback from Cellar Tours guests. Fluent in Italian, English and French, Simona uses her local knowledge and wine-industry experience to help travelers choose the region, itinerary style and pace that best match their interests.

What's Included?

  • Cellar Tours private itineraries include chauffeur-led transportation, carefully selected hotels, winery appointments, restaurant planning, and practical support before and during your journey.
  • Depending on the destination and proposal, your tour may also include private guides, tastings, special experiences, cultural visits, regional transfers, and dining reservations.
  • Your custom proposal will clearly show what is included, what is optional, and what is not included.

Frequently Asked Questions

What is not included?

International flights, travel insurance, personal expenses, optional spa treatments, gratuities and meals or tastings not listed in your itinerary are usually not included unless specifically stated.

Are the winery visits private?

All wine visits and tastings are private and pre-arranged for your party.

Can the itinerary be adjusted for mobility or dietary needs?

Yes, 100%. Share mobility considerations, allergies, dietary preferences, and pacing needs early so we can adapt hotels, transport, restaurants, and visits wherever possible.

How far in advance should we plan a private wine tour?

For a longer, multi-day wine tour in Italy, we recommend planning 9–12 months in advance. For shorter private tours of a few days, 3–6 months is usually a good window, while for a single-day wine tour, 1–2 months ahead is generally sufficient. Early planning is especially important in Tuscany and Piedmont, and around harvest, when winery access can be more limited. If your wider itinerary includes Florence, Venice, or the Amalfi Coast, we also recommend traveling earlier or later in the season where possible, as these destinations can become extremely crowded in July and August. If your plans are more last-minute, do still contact us. We can often put together something excellent, though we may need more flexibility around particular wineries and hotels.

Can you create a private tour that is not shown on the website?

Absolutely. Italy is especially well suited to tailor-made travel because wine rarely exists in isolation from the rest of the journey. You might want to spend several days exploring Barolo and Barbaresco, combine Chianti Classico with Florence, include Brunello while traveling through southern Tuscany, or simply add a day of wine to a wider Italian itinerary. Tell us what you have in mind, and we will put together something that works properly on the ground, taking into account driving times, winery appointments, where you want to stay, and how much you actually want to fit into each day. Italy can look surprisingly compact on a map, but a long lunch, a winding country road, or an extra hour at a winery can quickly change the plan. We would rather build in enough time to enjoy these things than spend the trip rushing from one appointment to the next.

How many wineries do we typically visit each day?

Two is usually ideal. Italian winery visits are often quite personal and may include time in the vineyards, the cellar, and a seated tasting, sometimes with the owner or a family member. Add a proper lunch, and the day fills up very naturally. Three visits can work in some regions when distances and appointment times allow. We would much rather leave time for a tasting to run long, stop in a village, and a relaxing lunch.

Will we visit famous wineries or smaller family-run estates?

Usually a mixture of both. Italy has plenty of prestigious producers worth visiting. However, some of the most memorable experiences are at small family estates where several generations are still closely involved in the vineyards and cellar. Access to famous producers is not always straightforward, however. Some of Italy’s most sought-after estates receive very few visitors, or do not offer regular private visits at all. We therefore build the trip around the quality of the wine and the experience rather than simply collecting famous labels. A less internationally known producer can often provide a far more personal and revealing visit.

Can the wine experiences be customized to our level of knowledge?

Of course. For some guests, that means a relaxed introduction to the main grapes and regions; for others, it might mean comparing Barolo communes, discussing Brunello vintages, exploring traditional versus modern winemaking, or seeking out particular producers. Italy offers enormous scope because of its many regional styles and native grape varieties. Tell us what you normally drink, the regions or producers you already enjoy, and how technical you would like the experience to be, and we will choose the wineries and guides accordingly.

  • Trusted local partners Handpicked for quality and authenticity.
  • Flexible by design Itineraries tailored to your interests.
  • Support every step Before, during, and after your journey.
  • Authentic experiences Access wineries, traditions, and places not open to all.

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